1,741 Episodes Refresh
Jan 28, 2021
MBA1711 Why and How To Make Sure Your Website Is Fast in 2021January 28, 2021
Page speed: it’s not just about looking good. A slow website can actually kill your business. A fast one will boost SEO, maintain your brand’s credibility, and facilitate sales. It’s worth giving your site a regular “health check” to see just how fast (or not) pages are loading. Today, we explain how to measure and […] The post MBA1711 Why and How To Make Sure Your Website Is Fast in 2021 appeared first on ...
Jan 27, 2021
MBA1710 Q&A Wednesday: What should I look for when buying a software business?January 27, 2021
In the market for a SaaS business? It’s Q&A Wednesday, and one of our listeners is shopping around for a company. Buying an existing business can be a great way to get into entrepreneurship without starting a whole company yourself. But what should you look for? Today, we lay out the “must haves.” We discuss […] The post MBA1710 Q&A Wednesday: What should I look for when buying a software business? appeared...
Jan 26, 2021
MBA1709 How To Be More Comfortable Taking RisksJanuary 26, 2021
Risk-taking isn’t just for the boldest entrepreneurs. It’s a job requirement for everyone who starts a business. As we explain today, everything we do — and don’t do — is inherently a choice between risks. To reach your full potential as an entrepreneur, you have to develop the skill of risk-taking like any other: with […] The post MBA1709 How To Be More Comfortable Taking Risks appeared first on ...
Jan 25, 2021
MBA1708 Guest Teacher – Janel Dyan – How to Invest in Women’s Leadership in Your CompanyJanuary 25, 2021
Diversity is never an accident. Making sure your company speaks with the right mix of voices takes a little effort. But as today’s special guest teacher explains, it’s beyond worth it. When you invest in female empowerment, it comes back big. In other words, it’s not only about justice. It’s also about business. Janel Dyan […] The post MBA1708 Guest Teacher – Janel Dyan – How to Invest in Women’s...
Jan 22, 2021
MBA1707 The Truth About Viral Marketing + Free Ride FridayJanuary 22, 2021
“Viral”: as a buzzword, it’s past its prime.  As a marketing concept, it just needs a little fine-tuning. Today, we discuss how simply “getting your brand out there” and hoping some influencer spotlights it is a flawed strategy. Real, sustainable brand awareness is built more gradually, and on firmer footing. It’s not that you can’t […] The post MBA1707 The Truth About Viral Marketing + Free Ride Friday...
Jan 21, 2021
MBA1706 How to Identify Your Best Customers & Get More of ThemJanuary 21, 2021
Some customers are worth more of your time and resources than others. I know, that sounds harsh. But it’s better for all customers when you understand this simple truth. It’s not that your “best” customers are inherently superior. It’s just that they’re a better fit for your product or service. …which means they’re worth a […] The post MBA1706 How to Identify Your Best Customers & Get More of Them...
Jan 20, 2021
MBA1705 Q&A Wednesday: How do I market a local healthcare clinic?January 20, 2021
Believe it or not, offline businesses still exist. I know, right? Crazy. But it’s Q&A Wednesday, and we’re helping one listener get some marketing traction for a local clinic. The good doctor knows his trade, but there weren’t many marketing classes in med school.  Fortunately, he came to the right podcast. Today, we’ll discuss how […] The post MBA1705 Q&A Wednesday: How do I market a local healthcare...
Jan 19, 2021
MBA1704 How to Know Exactly What to Work on in 2021January 19, 2021
2021: where to start? We’re all eager to leave the past behind and conquer new challenges. But which challenges? How can you decide where to focus your time and effort? When the year is over, what will be your most impactful achievement? It’s time to prioritize. Today, we discuss how to zero in on what […] The post MBA1704 How to Know Exactly What to Work on in 2021 appeared first on ...
Jan 18, 2021
MBA1703 Guest Teacher – Susan Robertson – How to Supercharge Your Creative Thinking by Outwitting Your InstinctsJanuary 18, 2021
As entrepreneurs, we like to think we’re logical. But as today’s special guest teacher explains, we’re subject to all kinds of limiting, wired-in behaviors that make less sense than we realize. Susan Robertson is an Innovation Strategist, someone who helps companies break out of the box and achieve new things. She’s here with a lesson […] The post MBA1703 Guest Teacher – Susan Robertson – How to...
Jan 15, 2021
MBA1702 How Your Remote Team Can Work More Efficiently + Free Ride FridayJanuary 15, 2021
By now, newly remote teams are familiar with the challenges and struggles of working from home. That hasn’t made any of it easier. But it’s nothing new to us. Both The $100 MBA and WebinarNinja have always been 100% remote. With a few dozen employees on 4 continents — and half a dozen time zones […] The post MBA1702 How Your Remote Team Can Work More Efficiently + Free Ride Friday appeared first on ...